Brand Identity,
Brand Identity - Art Direction - Visual Identity
Cup & Roll is a refined bodywork and wellness concept built around transformation, ritual and education. Brand Identity - Art Direction - Visual Identity
I developed a cohesive visual identity that brings together wellness, bodywork and professional education
through a warm, tactile and refined visual language.
Sensory - Personal - Transformative - Refined - Warm - Natural
The signature of Cup & Roll
Refined, elegant and designed to express a subtle sense of transformation
A compact expression of the brand, combining the initials of Cup & Roll into a recognisable symbol